news culture Drugs and yoghurt, this film is a pure “journey”. And it’s free!
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To get 2023 off to a good start, the France.tv platform is offering three highly original feature films. Completely free, these visits are to be discovered as soon as possible to enjoy. Along with Starbuck and The Singing Club, 99 Francs is the youngest to join the list and deserves some attention.
Sometimes spelled 99 F, 99 Francs is a film by Jan Kounen released in 2007. Octave Parango is a young copywriter who works in one of the most important advertising agencies in Paris. Cynical, self-absorbed and self-absorbed, he is the archetypal slapstick (as some can be encountered on the Internet) and leads a life of debauchery, between cocaine, girls and money flowing in waves. Except that, by dint of playing with people, the interested party gets a decent return of boomerangs in the face. As her love relationship falters, her professional life takes a turn for the worse. Completely beside himself, he decides to sabotage his biggest advertising campaign to take revenge on a system of his own creation.
A crazy movie to watch on France.tv
Qualified as an arthouse film, 99 Francs is the film adaptation of the book of the same name by Frédéric Beigbeder. Crazy portrait of the world of advertising and consumer society, Jan Kounen’s work (who knows what he’s talking about having worked in this environment) is a masterpiece of cynicism and his final message says everything about the world and what it can inspire. Brought to the top by Jean Dujardin, 99 Francs knows how to be disturbing, innovative and has all the cinematic UFO capable of dividing. While the film is presented as a comedy, it is not a comedy in the proper sense of the word. Sometimes poetic, often trashy, Beigbeder’s adaptation of the book is as exciting and corrosive a caricature as possible.
The author was also approached to adapt his work himself, but he was satisfied with the choice of actors and director. It also ensured the interest of the script. Initially it was the excellent Édouard Baer who played the insufferable Octave Parango, but in the end it was Jean Dujardin who convinced the director.
I had seen him in Brice de Nice and thought he had an extraordinary ability to make an arrogant idiot fall in love with him. But it turns out that in 99 Francs, I had to make an arrogant intelligent sensitive, and this after first making him detestable! As Octave says: “I hope you hate me better than hate the era he created me. »
99 Francs is worth seeing without further ado France.tv
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